Partnerships Manager - Action & Snow
Ignite SunGod’s presence in global action and snow sports by building bold partnerships with athletes, ambassadors, and events to power our reputation as the must-have performance eyewear brand.
At a glance:
🕑 Full-time starting December/January, with hybrid working (immediate opportunity)
😎 Mid-level - minimum 2-3 years experience
💰 Experienced-based salary between £30,000 - £35,000
📍 London (minimum 3 office days/week)
⭐ Five-stars on Glassdoor
🌴 Generous 30 days holiday allowance plus bank holidays
🏆 Leading benefits package & competitive salary
🅱 Work for a Certified B Corporation™
💹 Opportunity to get in at the ground floor of a purpose-driven, fast-paced, fast-growth company in the outdoor industry; lots of scope for your growth!
What is the job role?
As Partnerships Manager for Action & Snow, your purpose is to grow SunGod’s reach and visibility within the Action and Snow playgrounds by building credibility, increasing visibility, and driving authentic adoption of SunGod products across global action, snow, and adventure communities.
You will manage and activate partnerships activity within the Action & Snow categories, owning relationships with athletes, ambassadors, events, and brands - ensuring SunGod shows up as a leading, authentic mountain and action sports eyewear brand.
You’ll apply the SunGod Partnerships Framework to the Action & Snow playground while collaborating closely with peers across Running, Bike, and Motorsport to share learnings and drive performance across the Partnerships team.
Key Responsibilities:
Understand (Market Intelligence)
- Develop a deep understanding of the Action & Snow playgrounds: their structure, culture, trends, competitors, and emerging opportunities.
- Define and maintain the Action & Snow customer profile, mapping key demographics, motivations, and behaviours.~
- Share insights with internal teams to inform campaign, product, and partnership decisions across the business.
Deliver (Action & Snow Partnerships Execution)
- Teams & Athletes: Manage and evolve partnerships with elite and influential athletes, ensuring they deliver ongoing credibility, visibility, and brand-aligned content. Continuously identify new talent and opportunities to elevate SunGod’s presence in the mountains and adventure sports scenes.
- Ambassadors & Creators: Curate and manage a credible network of ambassadors and creators across action and snow sports to drive authentic advocacy and produce high-quality, brand-aligned content.
- VIK Seeding: Build organic advocacy through targeted product seeding with respected figures in the action and snow communities - from local legends to industry leaders.
- Events: Lead SunGod’s presence at key action and snow events across a range of scales - from grassroots gatherings to global showcases - delivering meaningful brand exposure and community engagement.
- Activation: Develop and execute structured activations for selected partnerships, focusing on creativity, ROI, and long-term brand impact.
- Competitions: Collaborate with event partners and brands to run joint campaigns and competitions that grow awareness and engagement within the mountain and adventure sports communities.
- Content: Deliver a consistent pipeline of action and snow-specific content that fuels campaigns and reinforces SunGod’s position as a performance eyewear leader in mountain environments.
Collaborate (Cross-Team Input)
- Work with Product to provide athlete and ambassador feedback that informs design, testing, and innovation.
- Partner with Marketing Channels to amplify content and ensure activations are integrated across digital, social, CRM, and retail touchpoints.
- Collaborate with Creative to brief and produce outstanding visuals and storytelling that reflect the authenticity of the action and snow worlds.
- Support the Commercial team in identifying partnership opportunities that strengthen SunGod’s retail and brand presence.
- Align with PR & Communications to amplify coverage of key partnerships, product launches, and events.
- Contribute to purpose-led and community initiatives that reflect SunGod’s mission to See Better.
Peer Learning & Team Contribution
- Collaborate closely with other Partnership Managers to share best practices, celebrate wins, and drive continuous improvement.
- Support the culture of creativity, teamwork, and shared learning across the Partnerships team.
Who are we looking for?
The ideal person has the following skills, experiences and competencies:
✔ Proven experience leading partnerships with athletes, teams, or brands in a consumer-facing, brand-led environment.
✔ Track record of delivering standout campaigns, activations and product collaborations that win attention, build awareness, and drive commercial results.
✔ Strong negotiation, budget management and ROI reporting skills, with the ability to maximise value from every partnership.
✔ Strategic mindset with hands-on execution skills — able to zoom out to set direction while rolling up sleeves to deliver.
✔ Confident relationship-builder, credible with athletes and talent, collaborative with colleagues, and comfortable operating at all levels from grassroots creators to C-suite executives.
✔ Culturally tuned-in, with an eye for rising talent, tastemakers and brands that align with SunGod’s world.
✔ Organised and resourceful, able to manage complex projects and timelines while always seeking smarter, more impactful ways to deliver value.
✔ Creative and commercially focused, bringing fresh ideas and pushing boundaries without losing sight of results.
What can we offer you?
Certified B Corporation
Working for a Certified B Corp means joining a community using business as a force for good, contributing to the triple bottom line; People, Planet and Profit.
Benefits
✔ Enjoy flexible working hours and locations;
✔ Generous 30 days holiday plus bank holidays;
✔ Competitive starting salary with annual performance-based reviews and bonus scheme;
✔ Professional training, life-skill & development budget;
✔ Free mental health support with unlimited access to Spill therapy;
✔ Cycle to work scheme & annual bike servicing;
✔ HealthShield Cash Plan;
✔ Monthly financial health benefit;
✔ 16 hours of fully paid volunteering annually;
✔ Charitable donation matching;
✔ Annual SunGod team events;
✔ Free product plus a family & friends discount;
✔ Dynamic, stimulating and rewarding work in a purpose-driven company;
✔ Central London office
Flexible working
We thrive with high-performing individuals, offering both growth and flexibility in return. We prioritise your impact, not the time spent at a desk. We encourage the team to fit in hobbies and personal commitments around their work time, ensuring objectives are met and output is always to the highest standard.
As a collaborative team, we value a minimum of 3 days in the office each week, fostering our close-knit team.
Culture of Continuous Development & Learning
Our growth doesn't end at a company level, we endorse and encourage individual growth through developing our professional skills, evolving careers and honing life-skills. There is budget, time and, most importantly, support given to every employee.
Diversity & Inclusion at SunGod
SunGod values a diverse workforce. We’re committed to recruiting people from all walks of life and backgrounds to reflect our customers and our community and to help make our business stronger. We're not looking for "culture fit" candidates, instead, we're looking for those who expand our culture, challenge business as usual and bring their whole selves to work. To support our people we offer family-friendly, inclusive recruitment and employment policies, flexible working arrangements and a range of benefits to suit your circumstances.
What to expect from this application…
This application will ask a few questions about you and your experience.
You will be required to upload a CV at this stage, so it is ready for a future stage.
Based on your application, you may then be invited to complete a skills-based task followed by a panel interview and a final interview.
Blind Applications
In the first stages of our process, your name and other details will be hidden from your CV and application to remove potential unconscious bias in our hiring processes, and to ensure we hire the best candidate for the role.
A tip before you start...
Before you begin, we recommend you take a moment to ask yourself these questions: Why me? Why this role? Why SunGod?
- Locations
- London Office
- Remote status
- Hybrid
- Yearly salary
- £30,000 - £35,000
About SunGod
SunGod is a British performance eyewear brand with a simple mission: to See Better. Through our lenses, through our actions and through doing business better.
Founded as a challenger brand in 2013, SunGod has grown into a globally recognised performance eyewear business, that is performance-driven, community-built, and sustainable to the core. SunGod eyewear is worn by elite athletes and teams around the world, and our partners - who range from World Tour cycling team INEOS Grenadiers, to iconic mainstream sports properties such as McLaren F1 Team and Major League Baseball - prove the performance and popularity of our products at the very highest level.
As a certified B Corp and 1% For The Planet member, with carbon neutral products and operations, we've built a business model that puts people, planet, and profit on equal footing. Our mission is to See Better, forcing positive change across the eyewear industry, and together with our global community of partners, ambassadors, athletes and customers, SunGod’s mission is multiplied.
Join us on our journey to See Better, together.
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